To respond or not to respond? Considerations for ORM

To listen, be present and perhaps take action. Key words when it comes to social media and online reputation management (ORM). Easily said, and difficult to dispute. And yet few people actually... Read more

Linda Volkers - Wed 17 Jun 2009

Business case for the corporate website

Most corporate website projects lack a solid business case. Organizations consider it awkward to express the benefits of online corporate communication in terms of money and therefore tend to... Read more

Robert Jan van Nouhuys - Tue 19 May 2009

ORM: more than just setting things right

Managing your online reputation is more than just monitoring negative messages in social media and responding to them. Or keeping your search engine results clean of negative reporting (search... Read more

Matthijs van Gaalen - Tue 7 Apr 2009

Four important insights for communicating CSR online

Corporate Social Responsibility (CSR) – as a corporate, there’s just no way of avoiding it these days. In order to demonstrate your company’s responsibility towards other people, the... Read more

Kars Kingma - Wed 25 Mar 2009