Personas
Jungle Minds has ample experience in defining personas. A persona is a description of an archetypical user of your website. We bring the persona to life by giving him or her a name and a face. Personas can be used in every stage of the development process. They help you take the user perspective as starting point for structuring and shaping your website.
Why Jungle Minds
At Jungle Minds we are very experienced in defining personas. Together with you we will determine the most important target groups. We study their user situation, attitude, needs, wishes and expectations, and translate these to specific personas.
Our expertises:
What makes us different?
- We have ample experience with all forms of research
- We have the techniques, experience and knowledge to study any website and target group
- We performs tests wherever you want, in our own usability lab, but also on location or online (remote testing)
- We find problems and translate these to realistic solutions