Internet Scorecard

Jungle Minds helps you to define, measure and improve online results. We offer an innovative approach that will enable you to measurably increase your return on your internet investments. Customer satisfaction will also increase. The methodology we use is described in the successful management book De Internet Scorecard and can be applied to the internet and intranet.

Your company's internet strategy is at the centre of this methodology. We concretize it according to four perspectives: finance, the client, the website itself and the organization behind it.

The advantages of performance improvement according to Jungle Minds

Performance improvement
  • A total concept that enables you to increase your control over your internet channel
  • A clear link with the internet strategy
  • Unambiguous and realistic targets for all defined KPIs
  • Possibility of quickly identifying obstacles and taking immediate action
  • Noticeable improvement within three months in terms of sales, conversion and/or customer satisfaction
  • An effective internal organization with the right people in the right places

Why Jungle Minds

In an improvement trajectory we deal with all the aspects of a website: finance, the client, the website itself and the organization behind it.

In our approach, research methods (such as web statistics) are subordinate to the objectives: first we establish the KPIs and targets and only then do we examine which methods we require to make the KPIs measurable.

Thanks to our substantial experience with performance improvement trajectories we can guarantee optimum embedding within your organization.

Visible results

ING Bank
An integrated multi-channel concept for ING Bank Personal Banking that enables a more personal service for clients now and in the future.

Our approach

OCW
Clear and measurable objectives based on the web strategy and convenient reporting formats that enable OCW to continuously monitor the website’s effectiveness and carry out necessary improvement measures.

Our approach

Schiphol Group
A crystal-clear interaction design that optimally serves the target groups, both from a business and user vantage point. Moreover, Schiphol now has a development path for new content and functionalities for the medium to long term.

Our approach

AFC Ajax
A more visual, interactive and user-friendly Ajax website with an integrated video environment and innovative video player. Articles and videos are optimally disseminated to and within the social communities, as a result of which Ajax has achieved maximum online reach.

Our approach